SMS TERMS & CONDITIONS

TEXT MESSAGE COMMUNICATIONS

ClientLake (Atarax Media LLC)

https://clientlake.com

Effective Date: November 26, 2025

Last Updated: November 26, 2025

IMPORTANT - PLEASE READ CAREFULLY

These SMS Terms & Conditions govern your receipt of text messages from ClientLake regarding our marketing services and consultation opportunities. By providing your mobile phone number and opting in to receive text messages, you agree to be bound by these terms.

These SMS Terms supplement and should be read together with our Terms of Service and Privacy Policy. In the event of any conflict, these SMS-specific terms control with respect to text messaging communications.

1. CONSENT TO RECEIVE TEXT MESSAGES

1.1 Express Written Consent

By providing your mobile phone number and checking the SMS opt-in box (if provided), you expressly consent to receive informational text messages from ClientLake. This includes but is not limited to:

Appointment reminders and confirmations for scheduled consultations
Service information and updates about our lead generation systems
Follow-up communications regarding your service inquiry
Important service announcements and updates

1.2 Scope of Consent

Your consent applies specifically to the mobile phone number you provided at the time of opt-in. If you change your phone number, you must update your information to continue receiving messages.

1.3 Voluntary Consent

Providing your mobile phone number and consenting to receive text messages is completely voluntary. You are not required to consent to receive text messages as a condition of scheduling a consultation or learning about our services. However, if you opt in, you will receive valuable appointment reminders and service updates.

2. MESSAGE FREQUENCY

2.1 Transactional Messages

You may receive transactional messages related to:

Appointment confirmations and reminders for scheduled consultations
Consultation rescheduling or cancellation notifications
Follow-up communications after consultations or meetings
Important service updates or account information

Transactional message frequency varies based on your scheduled appointments and service interactions. These messages are sent to provide services you have requested and are necessary for effective communication.

2.2 Informational Messages (If Opted In)

If you explicitly opt in to receive marketing or informational text messages, you may receive occasional communications containing:

Service updates and new capabilities
Industry insights relevant to legal marketing
Invitations to schedule consultations or strategy sessions

Informational message frequency is minimal - typically no more than 1-2 messages per month.

2.3 Frequency May Vary

The frequency stated above is an estimate. Actual message frequency may vary based on your scheduled appointments and interactions with our services. We will always strive to respect your time and attention.

3. MESSAGE AND DATA RATES

3.1 Carrier Charges

Standard message and data rates may apply based on your mobile carrier's service plan. Messages sent to and from ClientLake may count toward your monthly text message allotment or incur per-message charges if you do not have an unlimited texting plan.

3.2 Your Responsibility

You are solely responsible for any charges imposed by your mobile carrier for receiving text messages. Please consult your mobile service provider to understand your specific plan details and any charges that may apply. We are not responsible for any fees or charges you incur from your mobile carrier related to text messaging.

3.3 Data Usage

While standard SMS text messages typically use minimal data, certain messages may include links to web content. Clicking these links and accessing web content may result in data usage charges from your carrier if you are not connected to WiFi.

4. HOW TO OPT OUT (STOP)

4.1 Instant Opt-Out

You may opt out of receiving text messages at any time by replying with any of the following keywords to any message you receive from us:

STOP
UNSUBSCRIBE
CANCEL
END
QUIT

4.2 Processing Your Opt-Out

Upon receiving your opt-out request:

We will immediately stop sending you text messages
Your opt-out will be processed within minutes
You will receive one final confirmation message stating: "You have been unsubscribed from ClientLake text messages. Reply START to re-subscribe. For help, email [email protected]."
No further messages will be sent unless you explicitly opt back in

4.3 What Opt-Out Does Not Affect

Opting out of text messages:

Does NOT unsubscribe you from email communications (manage email preferences separately through email unsubscribe links)
Does NOT cancel any scheduled consultations or appointments (you must cancel those separately)
Does NOT affect your ability to inquire about or engage our services

4.4 Alternative Opt-Out Methods

You may also opt out by contacting us directly via email at [email protected]

5. HOW TO OPT BACK IN (START)

5.1 Re-Subscribing

If you previously opted out and would like to resume receiving text messages, you may opt back in by:

Replying START, UNSTOP, or YES to any previous message thread from us
Contacting us directly at [email protected] to request re-subscription

5.2 Confirmation of Re-Subscription

Upon opting back in, you will receive a confirmation message stating: "Welcome back to ClientLake text messages! Reply STOP to opt out. Reply HELP for help. Msg&data rates may apply."

5.3 Renewed Consent

By opting back in, you provide fresh consent to receive text messages at the frequency and of the nature described in these terms. Your opt-in will be processed immediately.

6. HELP KEYWORD AND SUPPORT

6.1 Getting Help

If you need assistance or have questions about our text messaging service, reply HELP to any message from us. You will immediately receive a message with:

Contact information for support
Instructions for opting out
General information about our messaging program

6.2 Direct Support

You may also contact us directly for assistance:

ClientLake (Atarax Media LLC)

Email: [email protected]

Website: https://clientlake.com

Mailing Address:
330 S Second Ave #200-1584
Minneapolis, MN 55401

We typically respond to inquiries within one business day.

7. SUPPORTED CARRIERS AND DEVICES

7.1 Carrier Compatibility

Our text messaging service is available to users with compatible mobile devices on participating wireless carriers operating in the United States. Supported carriers include but are not limited to:

AT&T
Verizon Wireless
T-Mobile
Sprint (now part of T-Mobile)
U.S. Cellular
Boost Mobile
Cricket Wireless
MetroPCS
Virgin Mobile
And many other regional and national carriers

7.2 Service Availability

While we work with carriers to ensure broad compatibility, we cannot guarantee that our text messaging service will work with all carriers, devices, or in all geographic areas. Service availability may be limited by:

Carrier coverage areas and network availability
Device compatibility with SMS/text messaging
Carrier-specific filtering or blocking policies

7.3 Technical Issues

If you experience issues receiving messages, please:

Verify your phone number is correct in our system
Check that your device can receive text messages from other senders
Ensure you have adequate signal strength and network connectivity
Contact your mobile carrier to verify there are no blocks or restrictions on your account
Contact us for assistance if problems persist

8. DELIVERY AND TECHNICAL LIMITATIONS

8.1 Best Efforts Delivery

While we strive to deliver all text messages promptly and reliably, we cannot guarantee:

That every message will be delivered successfully
Specific delivery times or speeds
Service availability during carrier outages, maintenance, or technical issues
Compatibility with all mobile devices, operating systems, or carrier configurations
Delivery during periods of network congestion or in areas with poor signal coverage

8.2 Factors Affecting Delivery

Text messages may be delayed or fail to deliver due to factors beyond our control, including:

Mobile carrier technical issues, outages, or maintenance
Network congestion or coverage gaps
Device compatibility issues or settings
Incorrect or outdated phone number information
Carrier filtering or spam protection systems
Device storage limitations (full message inbox)

8.3 Your Responsibility to Stay Informed

Because text message delivery cannot be guaranteed, you should not rely solely on text messages for time-sensitive information. If you miss a message containing important information (such as an appointment reminder), we are not liable for any consequences. We recommend:

Checking your email for redundant notifications
Setting personal calendar reminders for important appointments
Contacting us directly if you expect a message and do not receive it

9. CARRIER LIABILITY DISCLAIMER

9.1 No Carrier Liability

Mobile carriers (AT&T, Verizon, T-Mobile, etc.) are not liable for delayed or undelivered messages. This is standard practice in the telecommunications industry. If you experience message delivery issues:

Contact us to verify the message was sent
Contact your mobile carrier to investigate delivery issues on their end
Consider alternative communication methods (email, phone calls)

9.2 Carrier Terms Apply

Your use of text messaging services through your mobile carrier is subject to your carrier's terms of service, privacy policy, and acceptable use policies. We are not responsible for carrier policies, practices, or technical limitations.

10. PRIVACY AND DATA SECURITY

10.1 Privacy Policy Governs

The collection, use, storage, and protection of your phone number and text message data is governed by our Privacy Policy, available at https://clientlake.com/privacy-policy. Please review our Privacy Policy to understand how we handle your information.

10.2 Key Privacy Commitments

With respect to your phone number and text messaging, we commit to:

Never sell, rent, or share your phone number with third parties for their own marketing purposes
Secure storage: We store your phone number using industry-standard encryption and security measures
Limited use: We use your phone number only to send you the text messages you consented to receive and for related service purposes
No unauthorized access: We implement controls to prevent unauthorized access to your phone number and message history

10.3 Service Providers

We use GoHighLevel and other trusted third-party service providers to deliver text messages. These providers are contractually obligated to protect your information and may only use it to provide messaging services on our behalf. They are prohibited from using your phone number for their own marketing purposes.

10.4 Your Privacy Rights

You have the right to:

Request access to the phone number and message data we have stored
Request correction of inaccurate phone number information
Request deletion of your phone number from our systems (subject to legal obligations)
Opt out of text messages at any time

To exercise these rights, contact us at [email protected]

11. AGE VERIFICATION AND AUTHORIZATION

11.1 Age Requirement

Our text messaging service is intended for business professionals aged 18 and over. By providing your phone number and opting in to receive text messages, you certify that:

You are at least 18 years of age
You have the legal capacity to enter into this agreement

11.2 Account Authorization

By providing a mobile phone number, you certify that:

You are the account holder for the phone number provided, OR
You have explicit permission from the account holder to receive text messages at that number
The phone number you provided is accurate and currently active
You have the authority to agree to these terms on behalf of the account holder

11.3 Unauthorized Use

Providing a phone number without proper authorization may violate federal law (Telephone Consumer Protection Act) and these terms. If we determine that a phone number was provided without proper authorization, we will immediately cease sending messages and may take additional action as appropriate.

12. CONTENT OF MESSAGES

12.1 Professional Service Communications

Text messages you receive from us may contain:

Appointment reminders and consultation confirmations
Service information about our lead generation systems
Follow-up communications after meetings or consultations
Updates about our marketing services and capabilities
Industry insights relevant to legal marketing (if opted in)
Links to web content, resources, or scheduling tools

12.2 Not Marketing Advice

IMPORTANT: Text messages you receive from us are for informational purposes only. They do NOT constitute marketing advice, strategy recommendations, or professional counsel specific to your practice. Text messages:

Do not create a service relationship
Should not be relied upon as marketing guidance for your specific situation
Cannot substitute for formal strategy consultation
Represent general service information only

For marketing strategy tailored to your practice needs, you must schedule a formal consultation and enter into a written service agreement with ClientLake.

12.3 Links and Third-Party Content

Text messages may include links to our website, scheduling tools, or resources. Clicking these links may:

Require internet connectivity and may incur data charges
Direct you to our website or related platforms
Subject you to the terms and privacy policies of third-party sites (if linking externally)

We are not responsible for the content, accuracy, or practices of linked third-party websites.

13. MODIFICATIONS TO THESE TERMS

13.1 Right to Modify

We reserve the right to modify, update, or replace these SMS Terms & Conditions at any time at our sole discretion. Changes may be necessary to:

Comply with new laws or regulations
Reflect changes in our messaging practices
Respond to carrier requirements or industry standards
Improve clarity or address user questions

13.2 Notice of Material Changes

If we make material changes to these SMS Terms, we will notify you by:

Sending a text message notification to your mobile number
Updating the "Last Updated" date at the top of this page
Providing additional notice via email or on our website (if appropriate)

13.3 Acceptance of Changes

Your continued receipt of text messages after notification of changes constitutes your acceptance of the modified terms. If you do not agree to the modified terms, you may opt out at any time by replying STOP to any message.

13.4 Reviewing Current Terms

You may review the current version of these SMS Terms & Conditions at any time at https://clientlake.com/sms-terms. We encourage you to check this page periodically for updates. The "Last Updated" date at the top indicates when these terms were most recently revised.

14. PROHIBITED USES AND CONDUCT

14.1 Your Obligations

You agree not to use our text messaging service to:

Engage in any unlawful activities or purposes
Impersonate others or provide false information about your identity
Harass, abuse, threaten, or intimidate our staff via text message
Use automated systems to interact with our messaging service
Attempt to reverse-engineer or discover our messaging methods or technologies

14.2 Consequences of Violation

Violation of these prohibited use provisions may result in:

Immediate termination of your access to text messaging services
Removal from our contact list and services
Referral to law enforcement if criminal activity is suspected
Legal action to protect our rights and interests

14.3 Abusive Conduct

We have zero tolerance for abusive, harassing, or threatening communications. If you send inappropriate messages to our staff via text message, we will:

Document the communication
Immediately terminate your access to all services
Report to appropriate authorities if threats are made
Pursue legal remedies as appropriate

15. LIMITATION OF LIABILITY

15.1 No Liability for Delivery Issues

TO THE MAXIMUM EXTENT PERMITTED BY LAW, CLIENTLAKE AND OUR SERVICE PROVIDERS SHALL NOT BE LIABLE FOR:

Any direct, indirect, incidental, or consequential damages arising from your use of or inability to use our text messaging service
Text messages that are delayed, undelivered, misdirected, or intercepted
Any damages resulting from unauthorized access to your device or messages
Costs or charges imposed by your mobile carrier
Loss of business opportunities, appointments, or time-sensitive information due to message delivery failures
Technical issues, outages, or compatibility problems beyond our control

15.2 Service Provided "As Is"

Text messaging services are provided "AS IS" and "AS AVAILABLE" without warranties of any kind, either express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, or uninterrupted service.

15.3 Maximum Liability

In no event shall our total liability to you for all damages, losses, and causes of action related to text messaging exceed one hundred dollars ($100).

15.4 Jurisdictional Limitations

Some jurisdictions do not allow the exclusion or limitation of certain warranties or liabilities, so some of the above limitations may not apply to you. In such jurisdictions, our liability will be limited to the greatest extent permitted by law.

16. GOVERNING LAW AND JURISDICTION

16.1 Governing Law

These SMS Terms & Conditions shall be governed by and construed in accordance with the laws of the State of Minnesota, without regard to its conflict of law provisions, and the Telephone Consumer Protection Act (TCPA), 47 U.S.C. § 227, and related federal regulations.

16.2 Venue and Jurisdiction

Any legal action or proceeding arising out of or relating to these SMS Terms or your receipt of text messages shall be instituted exclusively in the state or federal courts located in Hennepin County, Minnesota. You irrevocably consent to the jurisdiction of such courts and waive any objection to venue in such courts.

16.3 TCPA Compliance

We are committed to full compliance with the Telephone Consumer Protection Act (TCPA) and related regulations. If you believe we have violated your rights under the TCPA or these terms, please contact us immediately so we can address your concerns.

17. MISCELLANEOUS PROVISIONS

17.1 Entire Agreement

These SMS Terms & Conditions, together with our Terms of Service and Privacy Policy, constitute the entire agreement between you and ClientLake regarding text messaging, and supersede all prior agreements and understandings related to text messaging.

17.2 Severability

If any provision of these SMS Terms is found to be unenforceable or invalid by a court of competent jurisdiction, that provision shall be limited or eliminated to the minimum extent necessary so that these SMS Terms shall otherwise remain in full force and effect.

17.3 Waiver

No waiver of any term or condition of these SMS Terms shall be deemed a further or continuing waiver of such term or condition or any other term or condition. Our failure to assert a right or provision under these SMS Terms shall not constitute a waiver of such right or provision.

17.4 Assignment

You may not assign or transfer these SMS Terms or your rights hereunder without our prior written consent. We may assign these SMS Terms at any time without notice or consent.

17.5 Contact for Questions

If you have questions about these SMS Terms & Conditions or our text messaging service, please contact us at [email protected]

ACKNOWLEDGMENT AND ACCEPTANCE

By providing your mobile phone number and opting in to receive text messages from ClientLake, you acknowledge that you have read, understood, and agree to be bound by these SMS Terms & Conditions.

If you do not agree with any part of these terms, you should not opt in to receive text messages or should opt out immediately by replying STOP to any message.

You further acknowledge and agree that:

You understand the limitations and disclaimers set forth in these terms
You accept responsibility for carrier charges and message delivery limitations
You understand that text messages are for informational purposes and do not constitute professional advice
You may opt out at any time without penalty

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Questions about SMS messaging?

Contact ClientLake at [email protected]

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End of SMS Terms & Conditions